Day: April 15, 2019

current affairs enterprenur social commentary

Social Expectations Perspective: Jumia – African Company or Not

This is the hottest topic right now with valid arguments on both sides of the equation, so here is my unsolicited opinion. What we can agree on is Jumia calling itself African is to look exotic, different to be able to raise its valuation hence more money to the shareholders. Arguments that this is a […]

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